Post: Marketing: Hands-On Or Hands-Off Approach?

If your business is struggling, there might not be anything you are physically doing wrong. It could be down purely just to your approach to marketing. It’s an incredibly complex industry and one of the fastest-paced at that. Building a network, a platform and an effective lead-to-customer system, takes time and persistence. Learning to approach your marketing from different angles and styles, is a great way to face your fears and play to your strengths. But, which is better: hands-on or hands-off? This is of course the battle between in-house…

Read More

Post: 3 Tips To Improve Your E-Commerce Business

3 Tips To Improve Your E-Commerce Business Image via Pixabay/@meganrexazin The world of e-commerce is at an all time high right now, and it doesn’t look to be slowing down any time soon. Still, the market is extremely competitive, and many sites unfortunately fail within the first twelve months. In this post, I have run through a few top tips to help your e-commerce thrive and stand out from the competition. Invest in an online course Image via Pixabay/@mohamedhassan As the market for e-commerce sites has boomed, so too has…

Read More

Post: The Problem With Content Marketing That People Rarely Talk About

These days, more and more companies are using content marketing to reach a wider audience. It’s engaging, it creates an organic brand presence, and it’s fantastic for larger companies that have a network of creatives to work with them. Unfortunately, content marketing comes with a huge problem that people seem to gloss over all the time; the fact you need to create content. This is a lot harder than it sounds and it can really backfire if you’re not careful. In this post, we’ll cover some of the challenges of…

Read More