Chicago rapper Toinne released his debut project, Stay Serene, today. On the project, Toinne touches on his lavish lifestyle while not forgetting to highlight the hard work and resilience, both mentally and emotionally, that got him there. After influencing the industry by delivering the visuals behind some of Chicago’s most prolific artists, Toinne is now transitioning his gift of capturing the moment into cinematic storytelling of his own.
Born and raised on the west side of Chicago, Toinne continues to leave a creative legacy in one of the most creative cities. From being an active piano player since the 8th grade to having an authentic eye for shooting cinematic music videos. Toinne has always been musically inclined and used his talent as a videographer as a gateway into the music industry. Beginning his journey in 2013 at Elevator Magazine, he rose from an intern videographer to becoming a go-to creative figure in the industry shooting visuals for Chicago’s prolific artists like G Herbo, Calboy, Valee, Lil Durk, Jeremih, A Boogie wit da Hoodie, Bankroll Fresh, and Zona Man, and more. Outside of his visual work, Toinne continued to foster his passion for music and now collects all of his experiences into a sonic vibe.